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Identification of Electronic Banking Acceptance Components in Branches of Keshavarzi Bank of Guilan Province (Northern of Iran)

Mohammad Taleghani ()
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Mohammad Taleghani: Department of Industrial Management, College of Management & Accounting, Rasht Branch, Islamic Azad University, Rasht, Guilan

No 702706, Proceedings of International Academic Conferences from International Institute of Social and Economic Sciences

Abstract: Today, the services industry is changing in the world. The new technologies have changed the method of service representation to customer in many of service organizations. Bank services have been changed basically because communication and information technology. In this study, it has been identified the electronic Banking acceptance components in branches of keshavarzi bank of Guilan province. The stoical community of this research includes all customers of various branches of keshavarzi bank of Guilan province. The current study statistical sample includes 375 individuals (person) of male and female customers with high education and various jobs that are randomly choose of slightly statistical community, and the obtained data are analyzed using of factorial analysis test.

Keywords: Electronic Banking; Technology Acceptance; Keshavarzi Bank; Factorial Analysis. (search for similar items in EconPapers)
JEL-codes: M10 M15 M31 (search for similar items in EconPapers)
Pages: 18 pages
Date: 2014-10
New Economics Papers: this item is included in nep-ara, nep-ban and nep-cwa
References: View complete reference list from CitEc
Citations: View citations in EconPapers (1)

Published in Proceedings of the Proceedings of the 12th International Academic Conference, Prague, Oct 2014, pages 1179-1196

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Persistent link: https://EconPapers.repec.org/RePEc:sek:iacpro:0702706

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