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An illustration of multiple-stakeholder perspective using a survey across Australia, China and Japan

Necmi Kemal Avkiran (n.avkiran@business.uq.edu.au)
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Necmi Kemal Avkiran: The University of Queensland

Annals of Operations Research, 2017, vol. 248, issue 1, No 4, 93-121

Abstract: Abstract The primary objective of the article is to illustrate how to develop a multiple stakeholder perspective (MSP) on a common set of financial ratios using a cross-country survey and reflect this information in a single comparative bank performance estimate. Data Envelopment Analysis brings together the varying perspectives of five key stakeholders, namely, regulators, shareholders, customers, bank managers and employees. I develop the MSP approach by taking advantage of a recent online survey of stakeholder perceptions on key financial ratios across the major trading partners Australia, China and Japan. Insights gained through MSP can guide regulatory vigor, promotional or public relations activities, raising of equity capital in overseas markets and other cross-border operations such as positioning an institution’s international presence in a host country.

Keywords: Multiple stakeholders; Ranking; Data envelopment analysis; Regulation; Marketing; Banking (search for similar items in EconPapers)
JEL-codes: C67 G21 (search for similar items in EconPapers)
Date: 2017
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Citations: View citations in EconPapers (1)

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DOI: 10.1007/s10479-016-2191-7

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