Policy setting, heterogeneous scale, and willingness to adopt green production behavior: field evidence from cooperatives in China

Zheyi Zhu, Yuxin Chen, Ke Ning () and Zengjin Liu ()
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Zheyi Zhu: Zhejiang A&F University
Yuxin Chen: Zhejiang A&F University
Ke Ning: Zhejiang A&F University
Zengjin Liu: Shanghai Academy of Agricultural Sciences

Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, 2024, vol. 26, issue 1, No 63, 1529-1555

Abstract: Abstract The conflict between agricultural production and environmental protection, especially vegetable production, is one of the world’s most prominent concerns. The acceptance degree and possible response of new agricultural operation subjects, represented by Farmers Professional Cooperatives (FPCs), to green production policies are a core issue that must be considered when designing environmental policies in the future. Based on field survey data of 192 FPCs of vegetables in Shanghai, China, this paper uses a choice experiment method to test the willingness of cooperatives to adopt green production behaviors under different policy settings and to identify the differences under different operation scales. The results show that both mandatory policies and incentive policies have an impact on the willingness of cooperatives to adopt green production behaviors, but significant differences exist among FPCs of different operation scales. Specifically, the willingness of large-scale FPCs to adopt green production behavior is affected by key technology training and income subsidies, whereas the willingness of small-scale FPCs is only affected by income subsidies; the willingness of medium-scale FPCs is simultaneously affected by key technology training, income subsidies, and penalties. Therefore, when formulating relevant policies in the future, policy-makers should consider local conditions, including the endowment heterogeneity of the production and operation subjects, so as to enhance the level of green production.

Keywords: Green production behavior; Farmers Professional Cooperatives (FPC); Policy setting; Operation scale; Choice experiment (CE) (search for similar items in EconPapers)
Date: 2024
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DOI: 10.1007/s10668-022-02773-x

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