Initial Evidence on the Impact of Big Data Implementation on Firm Performance
Cheng-Kui Huang (),
Tawei Wang () and
Tzu-Yen Huang ()
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Cheng-Kui Huang: National Chung Cheng University
Tawei Wang: DePaul University
Tzu-Yen Huang: National Chung Cheng University
Information Systems Frontiers, 2020, vol. 22, issue 2, No 13, 475-487
Abstract:
Abstract Big data has been widely discussed for several years. However, whether the implementation of big data really bring in observable benefits on firm performance remains a critical issue for the top management team. In this study, we investigate the association between big data implementation and the corresponding financial performance, productivity, and market value. Our results demonstrate that big data implementation is positively related to an improvement in financial performance and the market value but such effect is not stronger for first movers. Implications are discussed.
Keywords: IT business value; Big data; Firm performance; First mover (search for similar items in EconPapers)
Date: 2020
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DOI: 10.1007/s10796-018-9872-5
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