How can biases affect entrepreneurial decision making? toward a behavioral approach to unicorns

Gianpaolo Abatecola, Matteo Cristofaro (), Federico Giannetti () and Johan Kask ()
Additional contact information
Matteo Cristofaro: Tor Vergata University of Rome
Federico Giannetti: Tor Vergata University of Rome
Johan Kask: Örebro University School of Business, INTERORG Marketing Research Center

International Entrepreneurship and Management Journal, 2022, vol. 18, issue 2, No 8, 693-711

Abstract: Abstract How can cognitive biases affect the birth and evolution of entrepreneurial ventures? In Entrepreneurial Decision Making (EDM), this lively research question remains largely unaddressed when the world of Unicorns, as a per se entrepreneurial species, is considered. Thus, through this conceptual article, we aim to contribute toward knowledge creation in this context. We start by proposing a conceptual framework of Unicorns’ EDM based on a behavioral approach. Through three propositions, this novel framework advances how the birth, transition, and consolidation of a Unicorn may be explained by the sequentially intertwined occurrence of biases, from which establishment and legitimization eventually emerge. We complement the framework with examples from the social media industry and then discuss its main implications for theory and practice.

Keywords: Entrepreneurial decision making; Cognition; Biases; Unicorns; Conceptual (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (10)

Downloads: (external link)
http://link.springer.com/10.1007/s11365-021-00772-4 Abstract (text/html)
Access to the full text of the articles in this series is restricted.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:intemj:v:18:y:2022:i:2:d:10.1007_s11365-021-00772-4

Ordering information: This journal article can be ordered from
http://www.springer. ... urship/journal/11365

DOI: 10.1007/s11365-021-00772-4

Access Statistics for this article

International Entrepreneurship and Management Journal is currently edited by Salvador Roig

More articles in International Entrepreneurship and Management Journal from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().