Review articles: purpose, process, and structure
Robert W. Palmatier (palmatrw@uw.edu),
Mark B. Houston (m.b.houston@tcu.edu) and
John Hulland (jhulland@uga.edu)
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Robert W. Palmatier: University of Washington
Mark B. Houston: Texas Christian University
John Hulland: University of Georgia
Journal of the Academy of Marketing Science, 2018, vol. 46, issue 1, No 1, 5 pages
Date: 2018
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DOI: 10.1007/s11747-017-0563-4
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