Ordinal Methodology in the Analysis of Likert Scales

Rainer Göb (), Christopher McCollin () and Maria Ramalhoto

Quality & Quantity: International Journal of Methodology, 2007, vol. 41, issue 5, 626 pages

Keywords: attitude measuring; likert scales; ordinal scales; cardinal scales; SERVQUAL; statistical analysis (search for similar items in EconPapers)
Date: 2007
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Citations: View citations in EconPapers (17)

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DOI: 10.1007/s11135-007-9089-z

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