The Relationship between Organizational Communication and Employees Productivity with New Dimensions of Effective Communication Flow

Aysha Sadia, Berhannudin Mohd Salleh, Zulida Abdul Kadir and Sazuliana Sanif

Journal of Business and Social Review in Emerging Economies, 2016, vol. 2, issue 2, 93-100

Abstract: Effective organizational communication can lead organization in asuccessful way, only if exists. Without proper information and planning anydeliberated decision cannot occur. There is a vast literature on organizationalcommunication and productivity of employees. However this research looksover the influence of effectiveness of internal communication on employees'productivity. The core concentration in this study is level of communicationin organization and how employees perceive communication, and what arethe effects of internal communication on their work capability. The focus ofthis study is on the relation of employees' efficiency in organizationalcommunication with the support of effective communication, as compare toprevious study that only concentrated on organizational communication andproductivity. Therefore after recognizing the effectiveness ofcommunication the employee's productivity flourishes in organizationalcommunication. Flow of effective communication in organizations developsthe strong bonding between staff and management, then employees gettrusted, that make them more productive.

Keywords: Employees Productivity (EP); Effective Communication Flow (EC); Organizational Communication (OC) (search for similar items in EconPapers)
Date: 2016
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Citations: View citations in EconPapers (2)

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Persistent link: https://EconPapers.repec.org/RePEc:src:jbsree:v:2:y:2016:i:2:p:93-100

DOI: 10.26710/jbsee.v2i2.35

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