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Reminders, payment method and charitable giving: evidence from an online experiment

Axel Sonntag and Daniel Zizzo

No 14-04, Working Paper series, University of East Anglia, Centre for Behavioural and Experimental Social Science (CBESS) from School of Economics, University of East Anglia, Norwich, UK.

Abstract: We present the results of an experiment testing whether different methods of payment in combination with different reminder intervals affect the amounts of charitable donations. Following a lab session, participants could make online donations to charity for a total duration of three months. Reminder intervals and payment methods did not affect the total amounts donated, although participants were more likely to donate at least once when receiving monthly (and not weekly) email reminders.

Keywords: charitable giving; payment method; reminders; online experiment (search for similar items in EconPapers)
JEL-codes: C91 D64 L31 (search for similar items in EconPapers)
Date: 2014
New Economics Papers: this item is included in nep-exp
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