Nudges as a tool for promoting sustainable consumer behavior in Asia-Pacific

Shuvojit Banerjee
Additional contact information
Shuvojit Banerjee: Macroeconomic Policy and Financing for Development Division, United Nations Economic and Social Commission for Asia and the Pacific

No PB106, MPDD Policy Briefs from United Nations Economic and Social Commission for Asia and the Pacific (ESCAP)

Abstract: Making consumption more sustainable is particularly important in Asia-Pacific given the dramatic trends being witnessed in the region. The region is expected to be at the forefront of worldwide consumption by 2030, with consumer spending projected to reach $32 trillion and constitute about 42 per cent of global consumption, carrying with it implications for the environment. Nudging can be part of the toolkit to support consumers in making sustainable purchasing decisions. It is particularly attractive because of its ability to predictably change behavior without forbidding any options or without the need to provide economic incentives. Nudges are positive reinforcements, small suggestions, or changes in choice architecture intended to influence the behavior of consumers.

Date: 2020-04
New Economics Papers: this item is included in nep-env, nep-mkt, nep-sea and nep-upt
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.unescap.org/resources/mpfd-policy-brie ... ehavior-asia-pacific
Our link check indicates that this URL is bad, the error code is: 400 Bad Request

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:unt:pbmpdd:pb106

Access Statistics for this paper

More papers in MPDD Policy Briefs from United Nations Economic and Social Commission for Asia and the Pacific (ESCAP) Contact information at EDIRC.
Bibliographic data for series maintained by Macroeconomic Policy and Development Division, ESCAP ( this e-mail address is bad, please contact ).