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A Generalized Model of Sales

Sandro Shelegia and Chris Wilson

EconStor Preprints from ZBW - Leibniz Information Centre for Economics

Abstract: To provide a more flexible workhorse model of temporary price reductions or `sales', this paper presents a substantially generalized `clearinghouse' sales framework. Our framework permits multiple dimensions of firm heterogeneity, and views firms as competing directly in utility rather than prices. The paper i) reproduces and extends many equilibria from the existing literature, ii) offers a range of new results on how firm heterogeneity affects market outcomes, iii) provides original insights into the number and type of firms that use sales, and iv) extends a `cleaning' procedure that is commonly used in empirical studies of sales and price dispersion.

Keywords: Sales; Price Dispersion; Advertising; Clearinghouse; Heterogeneity (search for similar items in EconPapers)
JEL-codes: D43 L13 M3 (search for similar items in EconPapers)
Date: 2016
New Economics Papers: this item is included in nep-bec, nep-com, nep-ind and nep-upt
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (6)

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https://www.econstor.eu/bitstream/10419/147411/1/AsymPaper17.pdf (application/pdf)

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Working Paper: A Generalized Model of Sales (2016) Downloads
Working Paper: A generalized model of sales (2016) Downloads
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