The double "layered" platform structure of the audiovisual media industry: A case study of Flanders

Pieter Ballon, Valérie-Anne Bleyen, Karen Donders and Sven Lindmark

23rd European Regional ITS Conference, Vienna 2012 from International Telecommunications Society (ITS)

Abstract: In this paper, the principles of multi-sided platform theory and value network analysis are used in order to give a detailed picture of the financing and revenue sharing models present in the audiovisual media industry in Flanders. By means of expert interviews, we verify whether the counter-logics of platform ecosystems and the double marginalisation effect of double platform markets pertain to the Flemish audiovisual media industry. We also discuss the impact of new entrants such as over-the-top players on the audiovisual ecosystem in general.

Keywords: Digital television; multi-sided platform theory; value network analysis; revenue sharing models; double marginalisation; over-the-top players (search for similar items in EconPapers)
Date: 2012
New Economics Papers: this item is included in nep-cul
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:zbw:itse12:60344

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