Bestandsaufnahme und Analyse der Ansätze zum Umgang mit Airbnb in ausgewählten europäischen Destinationen

Anna Klein, Annegret Wittmann-Wurzer and Nicola Zech

No 1/2020, IU Discussion Papers - Hospitality, Tourism & Event from IU International University of Applied Sciences

Abstract: Nowadays Airbnb represents a popular subject both within professional journals as well as on industry platforms. Most of them focus on the aspect of the competition of Airbnb and the hospitality industry - hotels, guesthouses as well as apartments. This research paper focuses a slightly different aspect: approaches of selected European destinations within their attitude towards Airbnb. Within this research a combined survey from various angles is conducted: identification of the 10 European destinations most represented on Airbnb (by offered accommodation - reference date Oct 15, 2018), potential course of action from destination management point of view as well as enforced course of action within the selected destination. As part of the analysis a ranking of the range of Airbnb offers within the correspondent destinations is set up.

Keywords: Sharing Economy; Beherbergungsgewerbe; Destinationsmanagement; Airbnb (search for similar items in EconPapers)
JEL-codes: L19 L83 (search for similar items in EconPapers)
Date: 2020
New Economics Papers: this item is included in nep-ger
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Persistent link: https://EconPapers.repec.org/RePEc:zbw:iubhht:12020

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