Inter-Format Competition among Retailers - The Role of Private Label Products in Market Delineation

Dennis Rickert, Christian Wey, Justus Haucap, Ulrich Heimeshoff and Gordon Klein

VfS Annual Conference 2013 (Duesseldorf): Competition Policy and Regulation in a Global Economic Order from Verein für Socialpolitik / German Economic Association

Abstract: Given various recent antitrust investigations on the retail sector, we deal with uncovering demand systems substitution patterns for a particular market (diapers) to investigate the inter-format competition (supermarkets vs. discounters vs. drugstores). Using the uncovered demand system we compute retail and manufacturer margins and combine those with standard market delineation techniques, showing that the strongest substitution patterns are between the leading brand as well as private labels sold at drugstores and discounters. This result is important given controversies among competition authorities, firms and academic researchers.

JEL-codes: C50 L40 L81 (search for similar items in EconPapers)
Date: 2013
New Economics Papers: this item is included in nep-com, nep-hme and nep-mkt
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (6)

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Working Paper: Inter-format competition among retailers: The role of private label products in market delineation (2013)
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Persistent link: https://EconPapers.repec.org/RePEc:zbw:vfsc13:79797

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