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Details about Carmen Acatrinei (Pantea)

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Workplace:Facultatea de Marketing (Faculty of Marketing), Academia de Studii Economice din Bucureşti (Bucharest University of Economic Studies), (more information at EDIRC)
Facultatea de Administrarea Afacerilor (Faculty of Business Administration), Academia de Studii Economice din Bucureşti (Bucharest University of Economic Studies), (more information at EDIRC)

Access statistics for papers by Carmen Acatrinei (Pantea).

Last updated 2024-06-08. Update your information in the RePEc Author Service.

Short-id: pac51


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Journal Articles

2023

  1. Investigating Stakeholder Requirements for Designing an Effective Online Research Community Platform
    Journal of Emerging Trends in Marketing and Management, 2023, 1, (1), 17-25 Downloads
  2. The Impact of Blockchain Technology on Marketing through Social Media
    Journal of Emerging Trends in Marketing and Management, 2023, 1, (1), 46-54 Downloads

2021

  1. Insights into the Digital Transformation of the Educational System in the Context of Covid-19 Crisis
    Journal of Emerging Trends in Marketing and Management, 2021, 1, (1), 203-211 Downloads
  2. Toward a Circular Economy in the Toy Industry: The Business Model of a Romanian Company
    Sustainability, 2021, 14, (1), 1-25 Downloads

2019

  1. The Paradox of Energy Consumption Decrease in the Transition Period towards a Digital Society
    Energies, 2019, 12, (8), 1-16 Downloads View citations (12)

2015

  1. A Qualitative Research Regarding the Online Advertising Formats Used by Romanian Companies
    Studia Universitatis „Vasile Goldis” Arad – Economics Series, 2015, 25, (3), 23-34 Downloads View citations (1)
  2. DESIGNING EMAIL MARKETING CAMPAIGNS - A DATA MINING APPROACH BASED ON CONSUMER PREFERENCES
    Annales Universitatis Apulensis Series Oeconomica, 2015, 1, (17), 1 Downloads
  3. REMARKS ABOUT ONLINE ADVERTISING - A QUALITATIVE RESEARCH AMONG ROMANIAN PROFESSIONALS
    Annals of Faculty of Economics, 2015, 1, (1), 1201-1206 Downloads View citations (1)

2014

  1. MAPPING THE PRIVATE SPACE OF THE ROMANIAN CONSUMER: MICRO AND MACROECONOMIC IMPLICATIONS
    Annales Universitatis Apulensis Series Oeconomica, 2014, 2, (16), 33 Downloads

2013

  1. EXPLORING PRIVACY-RELATED ASPECTS OF THE CONSUMERS' DIRECT APPROACH
    Annales Universitatis Apulensis Series Oeconomica, 2013, 2, (15), 41 Downloads
  2. Gamification applied in affiliate marketing. Case study of 2Parale
    Management & Marketing, 2013, 8, (4) Downloads View citations (3)
  3. PRIVATE INFORMATION REVEALED BY ROMANIAN FACEBOOK USERS - AN EXPLORATORY ASSESSMENT
    Annals of Faculty of Economics, 2013, 1, (1), 1827-1834 Downloads

2012

  1. A MARKETING REVIEW OVER THE CONTENT OF THE CONSUMER`S PRIVATE SPACE
    Revista Economica, 2012, Supplement, (3), 423-428 Downloads View citations (1)
  2. ATTITUDES OF THE CONSUMERS REGARDING THEIR PERSONAL DATA: WHAT HAS CHANGED UNDER THE RECENT YEARS?
    Annals of Faculty of Economics, 2012, 1, (1), 1228-1234 Downloads
  3. PRIVACY LITERACY: WHAT IS AND HOW IT CAN BE MEASURED?
    Annales Universitatis Apulensis Series Oeconomica, 2012, 2, (14), 36 Downloads View citations (1)
  4. The Loyalty Card: Issues in Evaluating Loyalty Program Effectiveness
    International Journal of Economic Practices and Theories, 2012, 2, (3), 153-164 Downloads View citations (1)
  5. The Romanian perspective upon the social customer and online social networks
    Management & Marketing, 2012, 7, (2) Downloads View citations (1)

2011

  1. A MARKETING VIEW OVER THE ROLE OF THE PUBLIC AUTHORITIES IN THE PROTECTION OF THE CONSUMERS' PRIVATE SPACE
    Annals of Faculty of Economics, 2011, 1, (2), 811-816 Downloads
  2. A QUALITATIVE RESEARCH REGARDING THE MARKETING COMMUNICATION TOOLS USED IN THE ONLINE ENVIRONMENT
    Annals of Faculty of Economics, 2011, 1, (special), 119-125 Downloads View citations (2)
  3. Managing maturity in process-based improvement organizations: a perspective of the Romanian companies
    Journal of Business Economics and Management, 2011, 13, (2), 223-241 Downloads View citations (3)

2010

  1. ATTITUDES OF THE CONSUMERS REGARDING THE PROCESSING AND EMPLOYMENT OF THEIR PERSONAL DATA
    Annals of Faculty of Economics, 2010, 1, (1), 797-802 Downloads
  2. EMAIL MARKETING CAMPAIGNS: THE EASIEST PATH FROM ORGANIZATIONS TO CONSUMERS – AN EXPLORATORY ASSESSMENT
    Annals of Faculty of Economics, 2010, 1, (1), 737-742 Downloads View citations (5)

2009

  1. EUROPEAN UNION CONSUMERS' VIEWS ON THE PROTECTION OF THEIR PERSONAL DATA: AN EXPLORATORY ASSESSMENT
    Annales Universitatis Apulensis Series Oeconomica, 2009, 2, (11), 44 Downloads View citations (1)
  2. SOCIAL NETWORKING: REASONS TO JOIN AND THINGS DONE BY THE ROMANIAN CONSUMERS - AN EXPLORATORY ASSESSMENT
    Annals of Faculty of Economics, 2009, 4, (1), 869-873 Downloads View citations (2)

2008

  1. Managing quality in organizations through performance measurement
    Management & Marketing, 2008, 3, (1) Downloads View citations (1)
  2. THE ROMANIAN CONSUMER AND ONLINE MARKETING – AN EXPLORATORY RESEARCH APPROACH
    Annals of Faculty of Economics, 2008, 4, (1), 1066-1071 Downloads
 
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