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Details about Kwaku Atuahene-Gima

Workplace:China Europe International Business School, (more information at EDIRC)

Access statistics for papers by Kwaku Atuahene-Gima.

Last updated 2014-11-13. Update your information in the RePEc Author Service.

Short-id: pat100


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Journal Articles

2009

  1. The moderating role of reward systems in the relationship between market orientation and new product performance in China
    International Journal of Research in Marketing, 2009, 26, (2), 89-96 Downloads View citations (10)

2001

  1. An Empirical Investigation of the Effect of Market Orientation and Entrepreneurship Orientation Alignment on Product Innovation
    Organization Science, 2001, 12, (1), 54-74 Downloads View citations (52)

2000

  1. Cross-Functional Influence in New Product Development: An Exploratory Study of Marketing and R...D Perspectives
    Management Science, 2000, 46, (10), 1269-1284 Downloads View citations (19)

1996

  1. Market orientation and innovation
    Journal of Business Research, 1996, 35, (2), 93-103 Downloads View citations (83)
 
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