Details about Kwaku Atuahene-Gima
Access statistics for papers by Kwaku Atuahene-Gima.
Last updated 2014-11-13. Update your information in the RePEc Author Service.
Jump to Journal Articles
- The moderating role of reward systems in the relationship between market orientation and new product performance in China
International Journal of Research in Marketing, 2009, 26, (2), 89-96 View citations (12)
- An Empirical Investigation of the Effect of Market Orientation and Entrepreneurship Orientation Alignment on Product Innovation
Organization Science, 2001, 12, (1), 54-74 View citations (147)
- Cross-Functional Influence in New Product Development: An Exploratory Study of Marketing and R...D Perspectives
Management Science, 2000, 46, (10), 1269-1284 View citations (22)
- Market orientation and innovation
Journal of Business Research, 1996, 35, (2), 93-103 View citations (109)