Details about Richard Fedorko

Access statistics for papers by Richard Fedorko.

Last updated 2023-03-16. Update your information in the RePEc Author Service.

Short-id: pfe545

Journal Articles

2019

1. Analysis of consumer preferences related to the use of digital devices in the e-commerce dimension
   Entrepreneurship and Sustainability Issues, 2019, 7, (1), 25-33 View citations (2)

2018

2. Factors of communication mix on social media and their role in forming customer experience and brand image
   Management & Marketing, 2018, 13, (3), 1108-1118 View citations (2)

2016

3. ANALYSIS OF THE KEY FACTORS OF REPUTATION MANAGEMENT IN CONDITIONS OF CITY MARKETING
   Polish Journal of Management Studies, 2016, 13, (1), 69-80 View citations (1)
4. WEBSITE CONTENT QUALITY IN TERMS OF PERCEIVED IMAGE OF HIGHER EDUCATION INSTITUTION
   Polish Journal of Management Studies, 2016, 13, (2), 153-163 View citations (5)

2015

5. AN ANALYSIS OF PERCEIVED TOPICALITY OF WEBSITE CONTENT INFLUENCE IN TERMS OF REPUTATION MANAGEMENT
   Polish Journal of Management Studies, 2015, 12, (1), 177-185 View citations (4)
6. THE ANALYSIS OF THE IMPACT OF SELECTED COMMUNICATION CHANNELS ON THE SELECTED CITY POPULATION’ OPINION
   Polish Journal of Management Studies, 2015, 12, (2), 7-14

2014

7. THE ANALYTICAL INSIGHT INTO CUSTOMER PERCEPTION OF QUALITY DETERMINANTS OF THE E-COMMERCE MODEL BUSINESS-TO-CONSUMER SUBJECTS IN THE CENTRAL EUROPEAN COUNTRIES
   Quality Innovation Prosperity, 2014, 18, (2) View citations (4)

2013

8. SPENDINGS ON SOCIAL MEDIA AS PART OF MARKETING BUDGETS
   Polish Journal of Management Studies, 2013, 8, (1), 243-250

2012

9. ADVERTISING AS A TOOL OF MARKETING COMMUNICATION AND ITS CONSEQUENT IMPACT ON CONSUMERS
   Polish Journal of Management Studies, 2012, 5, (1), 315-323 View citations (1)