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Details about Esther Calderon-Monge

Workplace:Departamento de Economía y Administración de Empresas (Department of Economics and Business Administration), Facultad de Ciencias Económicas y Empresariales (Faculty of Economics and Business), Universidad de Burgos (University of Burgos), (more information at EDIRC)

Access statistics for papers by Esther Calderon-Monge.

Last updated 2023-05-13. Update your information in the RePEc Author Service.

Short-id: pmo454


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Working Papers

2007

  1. Influencia de las contraprestaciones financieras en la decisi¢n de franquiciar un establecimiento en el sector Confecci¢n, Moda y Complementos
    Working Papers "New Trends on Business Administration". Documentos de Trabajo "Nuevas Tendencias en Dirección de Empresas"., Interuniversity Research Master and Doctorate Program (with a quality mention of ANECA) on "Business Economics", Universities of Valladolid, Burgos, Salamanca and León (Spain). Until 2008, Interuniversity Doctorate Program (with a quality mention of ANECA) “New trends in Business Administration”, Universities of Valladolid, Burgos, and Salamanca (Spain). Master en Investigación y Programa de Doctorado Interuniversitarios (con mención de calidad de la ANECA) en "Economía de la Empresa", Universidades de Valladolid, Burgos, Salamanca y León (España). Hasta 2008, Programa de Doctorado Interuniversitario (con mención de calidad de la ANECA) “Nuevas Tendencias en Dirección de Empresas”, Universidades de Valladolid, Burgos y Salamanca (España). Downloads

Journal Articles

2022

  1. Measuring the consumer engagement related to social media: the case of franchising
    Electronic Commerce Research, 2022, 22, (4), 1249-1274 Downloads View citations (2)

2021

  1. How to select franchisees: A model proposal
    Journal of Business Research, 2021, 135, (C), 676-684 Downloads

2020

  1. Analysis of sustainable consumer behavior as a business opportunity
    Journal of Business Research, 2020, 120, (C), 74-81 Downloads View citations (5)

2019

  1. Effects of brand-related and market signals on franchisees’ entrepreneurial decisions: a multi-country panel data analysis
    International Entrepreneurship and Management Journal, 2019, 15, (2), 573-588 Downloads

2017

  1. Economic Sustainability in Franchising: A Model to Predict Franchisor Success or Failure
    Sustainability, 2017, 9, (8), 1-16 Downloads View citations (8)
  2. Effects of Contract and Trust on Franchisor Performance
    Contemporary Economics, 2017, 11, (4) Downloads View citations (1)

2016

  1. Franchise fairs: A relevant signal in franchise choice in social activity
    Contemporary Economics, 2016, 10, (3) Downloads

2015

  1. Lucro líquido do franqueado: um sinal para a escolha de franquia em época de crise
    RAE - Revista de Administração de Empresas, 2015, 55, (6) Downloads

2014

  1. Brand and performance signals in the choice of franchise opportunities
    The Service Industries Journal, 2014, 34, (9-10), 772-787 Downloads View citations (2)
  2. Senales de valor de marca de las franquicias en México. Su efecto en el crecimiento del sistema franquiciador
    Estudios Gerenciales, 2014 Downloads

2008

  1. LA GESTIÓN DE MARCA CON ORIENTACIÓN AL MERCADO. UNA PERSPECTIVA DESDE LOS FRANQUICIADOS
    Estudios Gerenciales, 2008 Downloads
 
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