Details about Phuong Thi Kim Tran

Access statistics for papers by Phuong Thi Kim Tran.

Last updated 2023-10-10. Update your information in the RePEc Author Service.

Short-id: ptr422

Journal Articles

2021

1. The impact of word of mouth on brand equity: a case study from the sportswear market in Vietnam
   International Journal of Economics and Business Research, 2021, 21, (3), 411-432

2020

2. Factors influencing customer's loyalty towards ride-hailing taxi services – A case study of Vietnam
   Transportation Research Part A: Policy and Practice, 2020, 134, (C), 96-112 View citations (25)
3. Job Satisfaction, Employee Loyalty and Job Performance in the Hospitality Industry: A Moderated Model
   Asian Economic and Financial Review, 2020, 10, (6), 698-713 View citations (2)

2019

4. An Empirical Study Examining an Extended TAM Model in the Context of a Facebook Event Page
   Asian Journal of Empirical Research, 2019, 9, (9), 238-253

2017

5. An Empirical Study on Factors Effecting the Job Satisfaction of Employees in the Hospitality Industry – A Case of Danang City, Vietnam
   Asian Journal of Empirical Research, 2017, 7, (7), 160-175
6. Proposing an Extension of the Technology Acceptance Model to Explain Facebook User Acceptance of Facebook Event Page
   Asian Social Science, 2017, 13, (6), 133 View citations (1)