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Details about Kaifu Zhang

Workplace:Cheung Kong Graduate School of Business, (more information at EDIRC)

Access statistics for papers by Kaifu Zhang.

Last updated 2023-03-16. Update your information in the RePEc Author Service.

Short-id: pzh562

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Journal Articles

2012

  1. Content Contributor Management and Network Effects in a UGC Environment
    Marketing Science, 2012, 31, (3), 433-447 Downloads View citations (19)
  2. Contextual Advertising
    Marketing Science, 2012, 31, (6), 980-994 Downloads View citations (18)

2011

  1. A theorem of the maximin and applications to Bayesian zero-sum games
    International Journal of Game Theory, 2011, 40, (2), 289-308 Downloads
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