What business model factors make SMEs more profitable?
José Miguel Ortiz García de las Bayonas (),
María Concepción Parra Meroño () and
Gonzalo Wandosell Fernández de Bobadilla ()
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José Miguel Ortiz García de las Bayonas: UCAM Universidad Católica de Murcia, https://orcid.org/0009-0007-9456-1202
María Concepción Parra Meroño: UCAM Universidad Católica de Murcia, https://orcid.org/0000-0002-0457-4613
Gonzalo Wandosell Fernández de Bobadilla: UCAM Universidad Católica de Murcia, https://orcid.org/0000-0002-0617-5480
Small Business International Review, 2023, vol. 7, issue 1, e542
Abstract:
The aim of this article is to detect the business model factors that increase firm performance. To carry out this research, a survey was conducted among the CEOs of seventy companies in the Region of Murcia, Spain, belonging to different sectors of economic activity. The empirical evidence obtained indicates that the characteristics of a company's business model affect its performance and future viability. In this sense, the article confirms that the business model factors that contribute to improving the future viability of a firm are mainly innovation, professionalization of the economic-financial area, investment in employees, and strengthening of the commercial area. Therefore, firms that wish to improve their long-term performance should especially strengthen these characteristics of the business model.
Keywords: business model; success factors; management control; business performance; best practices; SMEs (search for similar items in EconPapers)
JEL-codes: L21 M19 O10 (search for similar items in EconPapers)
Date: 2023
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Citations: View citations in EconPapers (1)
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Persistent link: https://EconPapers.repec.org/RePEc:aaz:sbir01:v:7:y:2023:i:1:p:e542
DOI: 10.26784/sbir.v7i1.542
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