STRATEGIC ASPECTS OF THE FACTORIAL ANALYSIS OF THE PASSPORT STORE RETAILER

V. N. Kryuchkov

Business Strategies, 2014, issue 3

Abstract: Continued expansion of domestic retailers of food leads to new aspects of competition for customer loyalty. Complexity of the situation is that the experience of the development / expansion of Western chains (WalMart, K-Mart) hardly applicable in our case, since the domestic market ritey la highly unsaturated, unlike foreign. Suffice it to say that the number of retail stores per capita in Russia is 4 times less than in the United States.

Date: 2014
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