METHODS OF TRACKING OFFLINE CONVERSIONS ATTRACTED THROUGH CONTEXTUAL ADVERTISING ON WEB-SITE

E. A. Likhacheva ()

Business Strategies, 2014, issue 2

Abstract: Now track online conversion allows analytical system Google Analytics c using the "E-commerce". It is possible to identify which channels and key questions lead sales. This allows you to determine the most effective sources and reallocate the budget well.

Date: 2014
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