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Consumer preferences for craft beer: The interplay of localness and advertising language

Marija Cerjak, Claudia Bazzani and Andreas Drichoutis

No 343728, 2024 Annual Meeting, July 28-30, New Orleans, LA from Agricultural and Applied Economics Association

Keywords: Agribusiness; Demand and Price Analysis; Marketing (search for similar items in EconPapers)
Date: 2024
New Economics Papers: this item is included in nep-dcm
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea22:343728

DOI: 10.22004/ag.econ.343728

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