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Developing and Validating the State-Image Construct to Explain Out-of-State Consumers’ Behavioral Intentions Toward State-Sponsored Marketing Programs

Faith Aiya, Lijun Angelia Chen, Bachir Kassas, Alexandre Magnier and Kimberly Morgan

No 360855, 2025 AAEA & WAEA Joint Annual Meeting, July 27-29, 2025, Denver, CO from Agricultural and Applied Economics Association

Keywords: Marketing (search for similar items in EconPapers)
Pages: 2
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea25:360855

DOI: 10.22004/ag.econ.360855

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