Trust in ICT-Based New Product Development - Guidelines for Virtual New Product Development Teams

Rainer Haas, Oliver Meixner and Siegfried Poechtrager

No 7720, 99th Seminar, February 8-10, 2006, Bonn, Germany from European Association of Agricultural Economists

Abstract: The traditional process of new product development is focusing on an intra-organizational workflow, which should - in its ideal form - be done by virtual interdisciplinary teams. Team members should be from several departments like manufacturing, research & development, sales and marketing. But innovation is happening more and more in networks of companies, clusters or so called network companies. The following article delivers a framework of guidelines for virtual team management in order to improve the success of innovation strategies.

Keywords: Research; and; Development/Tech; Change/Emerging; Technologies (search for similar items in EconPapers)
Pages: 11
Date: 2006
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Persistent link: https://EconPapers.repec.org/RePEc:ags:eaae99:7720

DOI: 10.22004/ag.econ.7720

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