ANALYSIS OF PROFIT OPTIMIZATION AMONG STREET BEEF PROCESSING ENTERPRISE IN MAIDUGURI METROPOLIS, BORNO STATE, NIGERIA

I. M. Ali, S. A. Jibrin, S. M. Abubakar and B. Z. Yawudima

Nigerian Journal of Agricultural Economics, 2023, vol. 13, issue 1

Abstract: The study analyses profit optimization on processed beef enterprises in Maiduguri Metropolis, Borno State, Nigeria. A structured questionnaire was administered to generate primary data for the study while secondary data were retrieved from secondary sources such as journal, internet etc. A two-stage sampling procedure was used in selecting respondents for the study. At the first stage, three out of the fifteen (15) wards (Bulabulin, Gamboru and Hausari) were purposively selected, while in the second stage, a proportionate random sample of 15 Beef processing enterprises from the three (3) wards were considered for the study. Descriptive statistics such as frequency distribution, percentages, mean, gross margin analysis and general allocation model were used as analytical tools for the study. The result for the staked and stakeless processed beef revealed average revenue of ₦109,793.5 and ₦42,195.3; average total variable cost of ₦54,520 and ₦ 2,800 and gross margin of ₦55,273.5 and ₦19,395.133 respectively. The study concluded that revenue and consequently profit were optimized when processed beef entrepreneurs produced and sold a mean quantity of 1.2kg staked and 0.7kg of stakeless beef given a mean constrain of 13logs and 50.5kg of fuel wood and beef respectively.

Keywords: Marketing (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:ags:naaenj:356890

DOI: 10.22004/ag.econ.356890

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