Consumer Willingness to Pay for Irradiated Poultry Products

Kent Wolfe, Chung L. Huang and John C. McKissick

No 34682, 2004 Annual Meeting, February 14-18, 2004, Tulsa, Oklahoma from Southern Agricultural Economics Association

Abstract: A probit model for whether or not consumers would buy irradiated poultry products is estimated jointly with an OLS equation for the price premiums that consumers are willing to pay for irradiated chicken breast meat. The results suggest that educating consumers about irradiation would be beneficial to the food industry.

Keywords: Consumer/Household; Economics (search for similar items in EconPapers)
Pages: 21
Date: 2004
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Persistent link: https://EconPapers.repec.org/RePEc:ags:saeaft:34682

DOI: 10.22004/ag.econ.34682

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