Improved Handling of Frozen Foods in Retail Stores: Loading at Warehouse, Delivery to Store, Price Marking, Display

Dale L. Anderson and Paul F. Shaffer

No 310181, Marketing Research Reports from United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program

Abstract: Excerpts from the report Summary: Improved methods of receiving, price-marking, and displaying frozen food, as well as improved equipment, were tested in 3 retail stores. The results were labor productivity increases of 31, 36, and 44 percent over conventional methods and equipment. With improved methods the total labor requirements were 3.0 to 3.7 minutes per carton handled. Time study techniques were used to measure productivity of conventional handling methods, and an attempt was then made to increase productivity in each operation through improved procedures.

Keywords: Labor and Human Capital; Marketing; Productivity Analysis; Research and Development/Tech Change/Emerging Technologies; Research Methods/Statistical Methods (search for similar items in EconPapers)
Pages: 34
Date: 1955-09
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Persistent link: https://EconPapers.repec.org/RePEc:ags:uamsmr:310181

DOI: 10.22004/ag.econ.310181

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