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Production of Frozen Prepared Foods, 1954-55

Robert B. Reese

No 310478, Marketing Research Reports from United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program

Abstract: Excerpt from the report: Frozen prepared foods are one of the fastest growing segments of the frozen food industry. More than 170 different items are being produced, ranging from appetizers to desserts and from individual items to complete dinners. New frozen prepared foods continually are entering the market, and some items are disappearing. Increasing quantities of agricultural products are being marketed as frozen prepared foods; however, little information is available as to production and marketing patterns in this industry. This study aimed to answer the following questions: 1. What is the current production level of frozen prepared foods? 2. What is the relative importance of the marketing outlets used? 3. What are the major problems facing this industry?

Keywords: Food Consumption/Nutrition/Food Safety; Industrial Organization; Marketing; Productivity Analysis (search for similar items in EconPapers)
Pages: 30
Date: 1957-05
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Persistent link: https://EconPapers.repec.org/RePEc:ags:uamsmr:310478

DOI: 10.22004/ag.econ.310478

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