 Procurement Planning for the Commercial Feed FirmThomas L. Guthrie and James C. Snyder No 312231, Marketing Research Reports from United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program Abstract: Acceptance and routine use by most commercial mixed feed firms of a linear programming model to generate rations on an individual product basis has created many operational coordination problems, especially among the procurement, manufacturing, and marketing departments. The typical model used represents such a gross oversimplification of the total feed manufacturing system that it can be extremely misleading when used by management to plan and control operations. The primary objective of this study was to construct and test a computerized operational control system for the typical commercial feed firm. This system, which utilizes an expanded linear programming model, simultaneously evaluates procurements, production, and sales constraints in generating decision guides to be used for optimizing operational planning and control by management. Keywords: Livestock Production/Industries; Marketing; Production Economics; Research and Development/Tech Change/Emerging Technologies; Research Methods/Statistical Methods (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:ags:uamsmr:312231 Access Statistics for this paper More papers in Marketing Research Reports from United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program Contact information at EDIRC. |
Is your work missing from RePEc? Here is how to contribute.
Questions or problems? Check the EconPapers FAQ or send mail to .
EconPapers is hosted by the
School of Business at Örebro University.