Coordinating Fluid Milk Supplies in the Oklahoma Metropolitan Milk Market

Floyd A. Lasley

No 313432, Marketing Research Reports from United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program

Abstract: Excerpts from the report: This study seeks to determine and evaluate the relative efficiency of different methods for managing the total milk supply for fluid markets. The degree of efficiency is measured in two general ways: (1) The portion of the milk supply which must be carried as necessary reserves, and (2) the relative cost of managing and handling the flow of milk by different methods. The main objectives of research in the supply coordination area are: (1) To determine and evaluate the relative efficiency of different methods of managing the total milk supply for a market, (2) to describe the evolutionary process whereby specific markets have attained their present status, (3) to develop a course of action by which specific markets may achieve improvements in coordinating the milk supply, and (4) to generalize from the specific case studies so as to provide helpful information to other markets.

Keywords: Demand and Price Analysis; Livestock Production/Industries; Marketing; Research Methods/Statistical Methods (search for similar items in EconPapers)
Pages: 66
Date: 1964-11
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Persistent link: https://EconPapers.repec.org/RePEc:ags:uamsmr:313432

DOI: 10.22004/ag.econ.313432

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