Modularization in the Frozen Food Industry

Robert C. Mongelli, Bruce E. Lederer and Joseph P. Anthony

No 314101, Marketing Research Reports from United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program

Abstract: Excerpts from the report: The number of sizes of shipping cases used in the frozen food industry contributes to the rising packaging, handling, and transportation costs faced by producers, carriers, and receivers. Modularization, a concept that geometrically relates shipping case sizes to one another and to a common unit size, offers a way to reduce the number of case sizes and types in use, thereby helping reduce frozen food marketing costs. The frozen food industry generally uses the standard 48-by 40-inch shipping platform (pallet and/or slipsheet). Today the problem is that hundreds of case sizes are being used, and very few are modularly compatible with the 48-by 40-inch shipping platform. The major purpose of this report is to detail the generally inadequate utilization of the surface area of the standard 48- by 40-inch shipping platform (pallet or slipsheet) by vast numbers of the frozen food case sizes commonly used, and to describe how the selection of potential alternative, modular case sizes could greatly reduce the number of sizes now in use without changing the present sizes of most cases by more than 2 inches in length, width, or height.

Keywords: Marketing; Research and Development/Tech Change/Emerging Technologies; Research Methods/Statistical Methods (search for similar items in EconPapers)
Pages: 14
Date: 1986-10
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Persistent link: https://EconPapers.repec.org/RePEc:ags:uamsmr:314101

DOI: 10.22004/ag.econ.314101

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