The Food Marketing Revolution, 1950-90

Alden C. Manchester

No 309580, Agricultural Information Bulletins from United States Department of Agriculture, Economic Research Service

Abstract: Changes in food marketing have been pervasive since World War II. The makeup of the population, lifestyles, incomes, and attitudes on food safety, health, and convenience have drastically changed. These changes mean that farmers and marketers of food products have had to alter the way they market food. The manufacturers, wholesalers, retailers, and foodservice firms that make up the food marketing system have made vigorous efforts to meet changing consumer wants and needs

Keywords: Agricultural and Food Policy; Food Consumption/Nutrition/Food Safety; Marketing (search for similar items in EconPapers)
Pages: 11
Date: 1991-08
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Persistent link: https://EconPapers.repec.org/RePEc:ags:uersab:309580

DOI: 10.22004/ag.econ.309580

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