Marketing Mushrooms from the Kennett Square Area of Pennsylvania and Growers' and Buyers' Attitudes Concerning Proposed Marketing Plans for Mushrooms Produced in the Area

E. W. Cake, W. G. Leith and A. W. McKay

No 350131, USDA Miscellaneous from United States Department of Agriculture

Abstract: Excerpt from the report Summary: This study is based on Information and marketing data recorded on questionnaire forms during interviews with 53 mushroom growers in the Kennett Square area of Pennsylvania; on general marketing information received during interviews with 12 important wholesale receivers of Kennett Square mushrooms on the New York market, 4 such receivers in Newark, 6 in Philadelphia, 3 in Baltimore, and 3 in Washington, the produce-buylng division of a leading chain-store organization in New York City, a cooperative brokerage organization in the same city, the head buyer of a large soup company in Camden, N. J. , and from two leading local buyers in the Kennett Square area. In addition, marketing information on mushrooms was obtained from numerous publications and from other sources.

Keywords: Agribusiness; Crop Production/Industries; Demand and Price Analysis; Marketing; Production Economics; Productivity Analysis (search for similar items in EconPapers)
Pages: 38
Date: 1940-11
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Persistent link: https://EconPapers.repec.org/RePEc:ags:usdami:350131

DOI: 10.22004/ag.econ.350131

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