Phenomenon of organizational synergy as salvation from crisis situations

E. V. Kozhatkina () and A. V. Filyushina ()

Entrepreneur’s Guide, issue 40

Abstract: In a crisis, resources are often limited and it is only possible to save a business by transforming management. Synergics-managers are able to take the enterprise out ofthe crisis or not to admit it at all. In a synergistic organization it is possible to change the elementary composition and bring it to the desired state, thereby avoiding a crisis. Also, the organization must set a high-quality goalfor success in business. The management ofthe organization itself should contribute to the achievement ofthe goals.

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