Challenges and Strategy Design for the Globalization of Traditional Chinese Drugs

Haitao Tang (), Jimei Ma (), Li Liu () and Wenlong Huang ()

Asian Journal of Social Sciences and Management Studies, 2018, vol. 5, issue 2, 40-45

Abstract: As economic exchange has deepened in the international community, traditional Chinese drugs have gone global and gained a share in overseas markets. However, due to internal and external restrictions, only a small proportion of traditional Chinese drugs can gain access to mainstream drug markets in foreign countries. This article designs strategies and provides suggestions for globalizing the presence of traditional Chinese drugs based on an analysis of the current conditions and challenges of this globalization process.

Keywords: Globalization of traditional Chinese drugs; Challenges; Strategy design. (search for similar items in EconPapers)
Date: 2018
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