Value Comparison of Chinese Household Paper Industry

Wang Tao and Zhong Yue*
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Wang Tao: School of Economics and Management, Xidian University, China
Zhong Yue*: School of Economics and Management, Xidian University, China

Business, Management and Economics Research, 2018, vol. 4, issue 10, 135-140

Abstract: China’s household paper industry saw steady growth in 2017 as the country’s economy stabilized and improved, while benefiting from increased population urbanization and consumption upgrading. On the other hand, under the circumstance of strict environmental protection and high fluctuation of external pulp price, the speed of capacity clearance is accelerating, thus driving the market share closer to the leading position. This Paper analyzes the assets and business performance of three companies, Hengan International Group Co. Ltd, Vinda International Holdings Limited and C&S Paper Co. Ltd, which are the first tier in Chinese household Paper industry. It is concluded that Hengan, as the industry leader, has a large volume and is now in a stable position. Vinda also has diversified development, but the situation is not objective. As a rising star, C&S focuses on living paper. Though it is small in size, it is growing rapidly, and has already surpassed Vinda.

Keywords: Differentiation; E-commerce; Excess production capacity; Marketing channel; High-end oriented. (search for similar items in EconPapers)
Date: 2018
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