The impact of technology development upon art essence intricacy on arts: The perspective of art practitioners in Malaysia

Madeleine Elna Perreau (), Muhammad Fauzan Abu Bakar (), Muhamad Hafiz Hassan (), Valerie Michael () and Mohd Razif Mohd Rathi ()

International Journal of Asian Social Science, 2023, vol. 13, issue 10, 328-343

Abstract: This paper presents and discusses the relative issues of the development of modern technology that directly impact the creation of artwork. The artistic value has always been argued and discussed as the era changes occasionally. The artistic world has again learned the value of integrating and applying technology to artists' artworks. The technology enforcement, in alignment with the demands of the new generations, kept contextual and conceptual artworks secondary. This paper will elaborate on the relationship between technological applications and artworks' impact. As the digital era shifted rapidly, more advanced technological applications were valued more than conceptual value. Art appreciation has become more tangible rather than elaborate. Thus, it is important to simulate a conceptual framework to understand the phenomenon properly. Multiple understandings of the theory of the development of technological implications support the conceptual framework. This study conducted exploratory research by collecting primary data through a focus group interview with Fine Artists, Graphic Artists, and Hybrid Artists in an open session and discussing by elaborating on the topics mentioned. An underlying understanding of the conceptual framework has been achieved, and a new conceptual framework has been developed. This paper is limited to the technological implications of the value of artworks and the artist's experience. The advanced conceptual framework of the Art Intricacy Performance Model will define artwork to recognise the proper understanding of its value and direction.

Keywords: Art practitioner; Artistic value; Artwork development; Marketing artwork; Technology implication. (search for similar items in EconPapers)
Date: 2023
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