Development of a methodology for assessing the efficiency of an agribusiness enterprise in using digital technologies

Nazym Akhmetzhanova, Assel Tapalova, Zhumakyz Gabbassova, Aigul Shadiyeva, Gulistan Akhmetova, Yerlan Onlassynov, Marat Saparbaev and Zhanar Yerzhanova ()
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Nazym Akhmetzhanova: Zhangir Khan University
Assel Tapalova: Zhangir Khan University
Zhumakyz Gabbassova: Zhangir Khan University
Aigul Shadiyeva: Central Asian Innovation University
Gulistan Akhmetova: K. Zhubanov Aktobe Regional University
Yerlan Onlassynov: Central Asian Innovation University
Marat Saparbaev: Central Asian Innovation University
Zhanar Yerzhanova: Zhangir Khan University

Eastern-European Journal of Enterprise Technologies, 2024, vol. 5, issue 13 (131), 48-57

Abstract: The object of the study is the activity of an agribusiness enterprise in using digital technologies. The problem of the methodology for assessing the effectiveness of using digital technologies by an agribusiness enterprise is solved. The following results were obtained: – the author's methodology for assessing the effectiveness using of digital technologies by an enterprise of AIC based on expert evaluation and a system of indicators was developed. The assessment results are interpreted in accordance with the matrix of intersection of the digitalization index and the effect of digital technologies from Outsider (0–0.25;

Keywords: digitalization; agribusiness; digital technologies; evaluation methodology; efficiency evaluation matrix; expert evaluation (search for similar items in EconPapers)
Date: 2024
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Persistent link: https://EconPapers.repec.org/RePEc:baq:jetart:v:5:y:2024:i:13:p:48-57

DOI: 10.15587/1729-4061.2024.312486

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