Social Media Use as a Predictor of Body Image and Self-Esteem among Undergraduates in Selected Universities in Osun State

Aderonke A. Akintola
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Aderonke A. Akintola: Department of Psychology, Redeemer’s University, Ede, Osun State, Nigeria

International Journal of Research and Innovation in Social Science, 2024, vol. 8, issue 10, 1418-1427

Abstract: The resultant effect on body image and self-esteem from social media use among undergraduates is of growing concern as digital platforms become increasingly integral to daily life. There is a dearth of literature combining these variables among undergraduates in Nigeria. This study therefore sought to investigate how social media affects young adults’ perceptions of their bodies and self-worth among undergraduates in Osun State. The study utilized a cross-sectional research design with data collected using self-report measurement from 400 undergraduates (Male = 127, female = 273). They were selected using multistage sampling techniques. Six hypotheses were generated and tested with simple linear regression, independent t-test and One-Way ANOVA. Results revealed that 54.8 % of the undergraduates viewed their body image favorably, while 55% had high self-esteem. Social media use significantly predicted body image perception of emerging adults and their self-esteem (β= .14, t= 2.91, p

Date: 2024
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