Understanding Financial Contribution Intention in Crowdfunding-Waqf Platforms in Saudi Arabia: The Role of Perceived Ease of Use and Usefulness

Brahim Daoulhadj, Nazimah Hussin and Abdul Saqib
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Brahim Daoulhadj: Azman Hashim International Business School, University Technology Malaysia
Nazimah Hussin: Azman Hashim International Business School, University Technology Malaysia
Abdul Saqib: Azman Hashim International Business School, University Technology Malaysia

International Journal of Research and Innovation in Social Science, 2025, vol. 9, issue 8, 862-869

Abstract: Despite the growing interest in integrating crowdfunding into Islamic social finance, empirical research has yet to examine the factors influencing individuals’ financial contribution intention toward crowdfunding-waqf platforms. To address this gap, this study investigates the impact of perceived ease of use and perceived usefulness as key determinants of financial contribution intention towards crowdfunding-waqf platforms. The research adopts the Technology Acceptance Model and collects data through structured questionnaires from 420 respondents knowledgeable about waqf and charitable activities in Saudi Arabia. The findings from structural equation modeling reveal that both perceived ease of use and perceived usefulness significantly and positively influence financial contribution intention. Notably, perceived usefulness demonstrates a stronger effect, indicating that the perceived benefits of the platform play a more critical role than usability in motivating user engagement and contributions. These results highlight the importance of enhancing public awareness regarding the practical value and social impact of crowdfunding-waqf platforms, while also ensuring that platforms are user-friendly and accessible. The study offers two key policy implications. First, waqf institutions and platform developers should emphasize real-world outcomes, success stories, and platform transparency to increase perceived usefulness among potential contributors. Second, policymakers should invest in digital financial literacy programs and incentivize the development of intuitive digital donation platforms to promote broader engagement in Islamic social finance. This study is among the first to provide empirical evidence on the adoption of crowdfunding-waqf platforms in Saudi Arabia, addressing a significant gap in the literature and offering actionable insights for stakeholders aiming to expand and modernize crowdfunding-waqf platforms.

Date: 2025
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