ENVIRONMENTAL GOODS AND SERVICES: DEVELOPMENTS OF THE CONCEPT, THE ECONOMIC SECTOR, AND THE MARKETS
Olena Vrublevska
Additional contact information
Olena Vrublevska: Ivan Franko National University of Lviv, Ukraine
Studies in Business and Economics, 2024, vol. 19, issue 1, 276-300
Abstract:
Green (environmental) marketing, which promotes cleaner, less detrimental products, is considered to be one of the main contributors to sustainable production and consumption. With the latest EU policy initiatives aimed at acceleration of green transition, it deserves even more attention while the concept of environmental goods and services still remains a subject for discussion, and both comparative environmental impact of some of such products and the green demand probably are overestimated. The studies offer an approach to the theoretical concept of environmental goods and services providing the integrated vision through the prism of the ecological economics, national accounting, and marketing with the initial point of green (environmental) needs. To understand full potential of marketing for environmental sustainability, which is of growing importance, the studies address the sole purpose environmental products also as those which are beyond the green marketing efforts, but playing the equally important role. Production of environmental goods and services by the EU economy is analysed with special attention to groups of products by their primary purpose, and conclusions are drawn regarding the sustainability potential of different fields of marketing.
Keywords: environmental goods; environmental services; green marketing; sustainability (search for similar items in EconPapers)
Date: 2024
References: View references in EconPapers View complete reference list from CitEc
Citations:
Downloads: (external link)
http://magazines.ulbsibiu.ro/eccsf/RePEc/blg/journl/19115vrublevska.pdf (application/pdf)
Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
HTML/Text
Persistent link: https://EconPapers.repec.org/RePEc:blg:journl:v:19:y:2024:i:1:p:276-300
Access Statistics for this article
More articles in Studies in Business and Economics from Lucian Blaga University of Sibiu, Faculty of Economic Sciences Lucian Blaga University of Sibiu, Faculty of Economic Sciences Dumbravii Avenue, No 17, postal code 550324, Sibiu, Romania. Contact information at EDIRC.
Bibliographic data for series maintained by Mihaela Herciu ().