Subject "Small Business" at the Agricultural faculty at South Bohemian University

Irena Stejskalová and Eva Navarová
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Irena Stejskalová: University of South Bohemia in České Budějovice
Eva Navarová: University of South Bohemia in České Budějovice

Acta Universitatis Bohemiae Meridionalis, 2001, vol. 4, issue 1, 47-51

Abstract: Management of Agricultural faculty is aware of the importance of small business for the national economy. Therefore "Small Business" as a subject has been introduced into the curriculum. In this article the importance of the subject "Small business", its characteristics and a practice application of acquired knowledge are evaluated. The marketing research was done among students of above-mentioned subject in winter term 2000/2001. These students themselves processed the business plans. The attention was given for example to the sphere of business, required financial resources, and realization of their business plans in practice.

Keywords: small business; business plan; marketing research (search for similar items in EconPapers)
Date: 2001
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