Possibilities of electronic trade on the regional food market

MOŽNOSTI ELEKTRONICKÉHO OBCHODOVÁNÍ NA REGIONÁLNÍM TRHU POTRAVIN

Ladislav Skořepa, Jiří Dušek and Daniela Šálková
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Ladislav Skořepa: The College of European and Regional Studies in České Budějovice
Jiří Dušek: The College of European and Regional Studies in České Budějovice
Daniela Šálková: Czech University of Life Sciences Prague

Acta Universitatis Bohemiae Meridionalis, 2005, vol. 8, issue 2, 33-37

Abstract: The contribution deals with the part of results of marketing research for Jednota, České Budějovice. It concerns their acceptation to analyses of selected factors, which influence purchase of selected goods by means of internet. The data are part of general analyze of environment, which has to help to effect the relation with consumer and production of new access to electronic trade.

Keywords: consumer's market foodstuff; electronic trade with foodstuff (search for similar items in EconPapers)
Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:boh:actaub:v:8:y:2005:i:2:p:33-37

DOI: 10.32725/acta.2005.019

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