Dans quelle mesure l'orientation entrepreneuriale se traduit-elle en activités d'innovation dans les PME ?. Regards croisés sur le caractère composite de cette orientation stratégique
Danièle Bénézech,
Thierry Karcher and
Chantal Garcia
Revue de l'Entrepreneuriat, 2013, vol. 12, issue 4, 35-58
Abstract:
A number of studies have examined the link between the construct of entrepreneurial orientation (EO) and organizational performance. This paper examines EO specifically in the context of SMEs by exploring the relationships among EO and innovation activities using an in-depth review of the extant literature and survey data. Data were collected from 165 Brittany SMEs. It investigates two intersecting questions: Is the construct covering all components of innovation activities, from R&D to new marketing methods; is the construct mainly uni-dimensional or multi-dimensional? We found support for the uni-dimensional entrepreneurial posture construct noting that it promoted each innovation activities. ? JEL: M13, O32, M21
Keywords: entrepreneurial orientation; innovation activities; SMEs (search for similar items in EconPapers)
JEL-codes: M13 M21 O32 (search for similar items in EconPapers)
Date: 2013
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