Légitimation d’un projet intrapreneurial: la stratégie de réseautage de l’intrapreneur-champion de l’innovation

Mélanie Roux

Revue de l'Entrepreneuriat, 2023, vol. 22, issue 2, 71-112

Abstract: The networks that can be specifically mobilized in the context of corporate entrepreneurship (CE) constitute an easily exploitable resource for building the legitimacy of the intrapreneurial project. This article examines how the networks that can be activated (organizational, individual, and CE program) and brokers that can be mobilized (sponsors, cultivators, CE program) within the framework of CE participate in the various legitimization mechanisms (associative, organizational, and identity). This study focuses on the case of four intrapreneurship projects conducted within a mutual insurance company. The results enrich Fisher et al.’s (2017) theoretical proposals on the legitimacy of a CE project with the specificity of the networks that can be activated in the context of CE and can also be mobilized by managers of CE programs to refine their coaching and select the appropriate brokers within the organizational network.

Keywords: intrapreneurship; legitimacy; networks; innovation (search for similar items in EconPapers)
Date: 2023
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.cairn.info/load_pdf.php?ID_ARTICLE=ENTRE_222_0071 (application/pdf)
http://www.cairn.info/revue-de-l-entrepreneuriat-2023-2-page-71.htm (text/html)
restricted

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:cai:rendbu:entre_222_0071

Access Statistics for this article

More articles in Revue de l'Entrepreneuriat from De Boeck Université
Bibliographic data for series maintained by Jean-Baptiste de Vathaire ().