Le développement durable comme champ d'innovation. Scénarisations et scénographies de l'innovation collective

Franck Aggeri

Revue française de gestion, 2011, vol. N° 215, issue 6, 87-106

Abstract: In this article, we propose a stylized model of collective action based on the concept of innovation field for sustainable development. This collective work, ill studied, aims at providing sensemaking and sensegiving between different singular and distributed experiments among a set of corporations and other organizations. This collective design work, we argue, builds upon two complementary strategic activities : scenography and scriptwriting.

Date: 2011
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