Sens, objets et stratégie en pratiques dans un projet immobilier

Lionel Garreau and Philippe Mouricou

Revue française de gestion, 2012, vol. N° 223, issue 4, 137-152

Abstract: Sensemaking practices are a core activity for strategizing in organizations. Managers can use various types of objects to shape sense in a project. We propose an integrative framework to analyse the sensemaking practices at work in a real estate project. Our results provide a better understanding of the micro foundations of strategy and sensemaking.

Date: 2012
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