Quel cadre d'analyse pour les démarches environnementales de la grande distribution ?

Guillaume Barbat, Grégory Bressolles and Jean-Marc André

Revue française de gestion, 2012, vol. N° 225, issue 6, 13-26

Abstract: Over the last ten years, most of retail companies have developed environmental strategies. Are these strategies really relevant ? How are they implemented ? What are the specificities and the consequences in terms of strategic positioning ? This paper aims to answer these questions by providing an analysis framework applied to the French retail sector.

Date: 2012
References: Add references at CitEc
Citations: View citations in EconPapers (2)

Downloads: (external link)
http://www.cairn.info/load_pdf.php?ID_ARTICLE=RFG_225_0013 (application/pdf)
http://www.cairn.info/revue-francaise-de-gestion-2012-6-page-13.htm (text/html)
free

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:cai:rfglav:rfg_225_0013

Access Statistics for this article

More articles in Revue française de gestion from Lavoisier
Bibliographic data for series maintained by Jean-Baptiste de Vathaire ().